About Dash and its Author

About Dash of Madness

Welcome to Dash of Madness, and thank you for taking a minute to visit. Aristotle said, “No one ever creates anything great without a dash of madness.” I created this space in hopes we could together create something great–it’s a place for sharing my thoughts on communications, content and community and for discussing yours. Exploring the space where Marketing drives business objectives, and where traditional media and new media intelligently collide, I’m inviting you to share your perspectives and even carve out a new best practice or two.

As a journalist, PR pro, marketer and communications consultant, I’ve picked up a few things during my career, but I’m proud to say I’m still learning. I hope you are too. And I hope we can use this blog as a means for starting a meaningful conversation about how we are driven to make our business better than it was yesterday. You came this far. Will you join me again? Tell me what you’d like to see here.

About @CarissaO

Carissa Caramanis O'Brien or @CarissaO

I’ve been a communicator, content creator and marketing strategist for  more than fifteen years. Specializing in healthcare, EMS, non-profits, and technology, I apply a whole lot of experience and hard-fought customer insights to create effective strategies and tactics that generate results. I’m glad you visited and hope you’ll continue the dialogue here and wherever we connect in the social landscape.

I am currently the Social Media Community & Content Director at Aetna. Follow us at @Aetna and @AetnaHelp. The views on this blog, however, are entirely my own and do not represent those of my employer. To connect with me, you know where to find me…

http://carissao.com
http://twitter.com/carissao
http://facebook.com/carissao
http://www.linkedin.com/in/carissao
http://redboxideashop.tumblr.com
http://www.flickr.com/photos/carissao/